A New Way to Talk About Climate
Our word ‘sky’ comes from the Old Norse word ský which means clouds or the location where clouds hang out. Back then they didn’t have a term for atmosphere but that is what they were talking about.
The world needs a better way to talk about climate and global heating. A way that is motivating, unites us, makes the impersonal concepts of environment and temperature more relatable, something you can see and feel, and yes, something that gives you joy.
So when we talk about sky we are talking about our atmosphere - the place where clouds float by, where our water comes from and where the air we breathe hangs out. When we talk about sky we are talking about the one natural resource that truly connects us all.
Ben and Judy founded SkyDay after hearing Yo-Yo Ma call artists to serve community by using whatever talents they have to engage folk on the issues that matter the most.
“If you want to change the world for the better you must first change minds for the better and for that to happen, you must inspire folk to learn more and care more.”
We are a volunteer partnership of artists and scientists working to inspire a greater understanding of how our climate functions, what its vulnerabilities are and why we should care.
Our messaging is positive. Why? Because we believe being positive is just good leadership. Furthermore, we see the inevitable transition from fossil fuel economies to sustainable ones as the most exciting opportunity of our lives - opportunities for new leadership, entrepreneurship and innovation.
We are inclusive and staunchly nonpartisan. We are not aligned with any political organization or group. We work to bring everyone together.
Join us! Help us ignite the most important social movement of our time!